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Freshwater UK has acquired Profile Plus, the Edinburgh-based PR agency, for up to £0.4m.

Freshwater has acquired Life Communications, the public relations firm with offices in Belfast and Dublin, for an initial £0.4m.

Freshwater UK has acquired Merlin Marketing & Public Relations, the Cardiff-based marketing and design agency, for up to £1m, and the 21 staff will relocate to Freshwater's Cardiff office in May.

Freshwater UK has acquired The Waterfront Partnership, the public affairs and conference agency with offices in London and Belgium, for up to £2.2m.

Freshwater UK has acquired Lynx Public Relations, the Leeds-based PR consultancy with ten staff, for an initial £0.5m.

Freshwater is to raise £4m in a flotation to fund the expansion of its public relations and marketing business, which includes 87 staff in Birmingham, Cardiff, Glasgow, Leeds, London, Sheffield and Southampton.

Freshwater has acquired Clear, the London-based provider of consultancy and training services with nine staff.

Freshwater is looking to set up a nationwide public relations and marketing network, and has just acquired Sheffield-based Kath Harding PR to develop new business across Yorkshire.

Freshwater has acquired Quantum PR, the Birmingham-based public relations company, for undisclosed terms.

Freshwater, the Cardiff-based public relations and marketing company, has secured a £0.5m investment from Finance Wales, and is planning to expand from 32 staff in four offices to over 50 in seven or eight offices by early next year.